← Back to glossary

Figuring out who “anonymous” data belongs to.

Definition

De‑anonymization is when someone links “anonymous” data back to a real person.

In plain English Figuring out who “anonymous” data belongs to.

Why this matters

Why it matters: It can reveal private details even if a dataset was shared as “anonymous.”

Example

Example: Combining two datasets makes it possible to identify a person by their pattern of locations.