✅
Opt‑in
Consent
Saying “yes” before something happens (like tracking).
Definition
Opt‑in means a feature (like tracking) is off until you actively choose to turn it on.
In plain English
Saying “yes” before something happens (like tracking).
Why this matters
Why it matters: It gives you control and prevents silent data collection.
Example
Example: You must turn on personalized ads before the app uses your data for them.